Gibson Brands, the world’s most iconic guitar brand, has shaped the sounds of generations of musicians and music lovers across genres for more than 100 years.
Range of work
• Art Direction for AUS / NZ
• Marketing for events & Artist workshops
• Digital content for the AMG website
• Content creation for social media
• Asset creation for retail partners ATL + BTL
• Catalogues & interactive product guides
• Retail signage, POS & storefronts
• Videography & editing footage
• Maintained consistency of Brand guidelines
• Content for The Artist Centre
• Masterclasses, live streams & interviews
• Packaging & merch
• Retail signage, shopfronts & guitar walls